I solve conversion and churn issues for B2B SaaS and software businesses.

I provide CEOs the right strategies to stop bleeding customers with a unique blend of growth marketing, product management, and customer success.

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Customer-led Growth Consulting & Coaching

Markets are saturated, and competitors are legion. The only way to grow is to stand out. But a good product isn't enough anymore, and your brand, story, values, and customer care are critical components to get new customers and keep them longer. I provide services to get results quickly and sustainably.

Done-For-You Customer Interviews & Surveys
Landing Pages & Customer Stories
Growth & Strategic Messaging Workshops
Onboarding & Win-Back Sequences
Buddy Punch
Optimizing their customer messaging with new onboarding sequence, win-back campaign, and transactional messages.
Redefining their positioning and strategic messaging to make them stand out compared to the fierce competition.

Customer-led Growth Starter Kit

Fuel Your Growth With Customer Insights!
Subscribe to the newsletter and receive the customer-led growth starter kit including ready-to-use Airtable customer survey forms, an experiment tracking sheet, and email templates.

My Customer-led Growth Guides